Client business need
A global pharmaceutical company was responsible for managing market access performance across more than 50 markets, spanning multiple regions and brands. The global access excellence team oversaw reimbursement, pricing, and KPI tracking, while coordinating data flows from regional and country teams.
However, data was managed through a patchwork of Excel templates that varied by country and region. Reimbursement milestones, pricing data, and performance metrics were defined and tracked differently across markets, making it difficult to establish a consistent, global view.
As a result, leadership reporting was time-consuming and error-prone. Consolidating data required manual effort from multiple teams, and differences in definitions and formats limited the ability to compare performance across markets or generate reliable insights. More importantly, the organisation lacked a consistent way to demonstrate the value and impact of market access across its global portfolio.
Client goals
The organisation wanted to standardise and scale how market access data was captured, governed, and reported globally. Key objectives included:
- Creating a single source of truth for reimbursement, pricing, and KPI data
- Standardising definitions and tracking of key milestones across all markets
- Establishing a scalable, standardised framework that could be deployed consistently across all markets, brands, and regions
- Reducing the manual burden of consolidating and reporting data
- Improving data quality, consistency, and governance
- Enabling faster, more reliable reporting to internal leadership and external stakeholders
Ultimately, the goal was to move from fragmented tracking to a scalable, enterprise-wide framework that could support global decision-making and clearly demonstrate the impact of market access.
Access Infinity response
Access Infinity implemented Access Hub as a centralised platform to standardise market access data collection, tracking, and reporting across the organisation.
The platform introduced a unified framework for reimbursement tracking, with clearly defined milestones and statuses applied consistently across all markets. Standardised input structures ensured country teams captured data in a uniform format, eliminating inconsistencies between regions.
For pricing, Access Hub enabled structured tracking and comparison using consistent methodologies and exchange rates, allowing teams to analyse data on a like-for-like basis across markets.
KPI tracking was automated through configurable dashboards, enabling teams to generate performance reports instantly without manual data manipulation. The platform’s flexibility allowed the organisation to tailor data structures to its internal processes while maintaining global consistency.
A phased implementation approach ensured the framework was validated in key regions before scaling globally, with clear ownership established for ongoing data governance and maintenance. This created a consistent, enterprise-wide framework for market access tracking, enabling the organisation to scale standardised processes globally while maintaining governance and flexibility.
Business impact
- A single, standardised source of truth across all markets, brands, and regions
- Significant reduction in manual data consolidation and reporting effort
- Improved data quality, consistency, and governance across global teams
- Faster, more reliable reporting to leadership and external stakeholders
- Enhanced ability to compare performance across markets and identify best practices
- Enabled leadership to clearly demonstrate the value and impact of market access through consistent, data-driven reporting
Access Hub enabled the organisation to scale market access excellence globally, embedding a standardised framework for tracking, reporting, and demonstrating the impact of access across all markets.
Find out more
To learn how Access Hub helps organisations standardise and scale market access tracking and reporting, head to the Access Hub landing page.
If you would like to see it in action, book a personalised demo to explore how Access Hub can be configured to your global structure, reporting needs, and governance model.